What is PRSSA?

PRSSA, the Public Relations Student Society of America, is a pre-eminent, pre-professional society to help aspiring PR students professionally develop themselves and launch their career. According to their website, “PRSSA aspires to advance the public relations profession by developing ethically responsible pre-professionals who champion diversity, strive for an outstanding education, and advocate for the profession.”  

The University of Cincinnati Chapter is one of over 340 Chapters across the U.S. and in Argentina, Colombia, and Peru. They are assisted by Cincinnati PRSA and PRSSA National to build mutually beneficial relationships between students and professionals. If you are attaining the PR certificate or are interested in public relations, joining UC PRSSA will give you the opportunities and tools you need to succeed.  

Becoming a member of PRSSA gives you access to PRSSA publications, MyPRSA, webinars, scholarships, awards, national and regional events, networking groups, career resources, leadership positions on executive board, and the student-run PR firm. This semester members of the University of Cincinnati Chapter will be attending Regional Conference in Morgantown, WV, and sending a delegate to National Assembly in Portland, OR, to represent the chapter. In fall of 2019, members can attend the International Conference in San Diego, CA! 

Within the chapter is a student-run PR firm, UC Influence, who complete a strategic PR campaign for a local business or non-profit every semester. This semester they are working with Clifton Market to focus on marketing to college students through social media. The firm is an excellent way to get hands-on experience outside of the classroom! UC Influence meets every Wednesday 4:30-5:30 P.M. in McMicken Hall, Room 149.  

The University of Cincinnati Chapter of PRSSA holds biweekly meetings on Mondays, 6-7 P.M. in McMicken Hall, Room 324. There is always free pizza and great discussions. Attend a meeting or contact ucprssa@gmail to learn more and get involved.

Audrey Springman

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